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We are actively seeking a Digital Marketing professional to join our collaborative marketing team. As the Digital Marketing Specialist, you will develop and implement a digital B2C and B2B marketing plan that grows e-commerce sales and better connects us with our customers and community.   

Expected responsibilities may include but not limited to: 

  • Development and implementation of growth marketing strategies across all marketing platforms to maximize audience reach and potential for sales. 
  • Collaborate with a small marketing team to produce top-level social media channel engagement. 
  • Production of eye-catching and on-brand email campaigns that will encompass both B2C and B2B audiences. 
  • Shopify maintenance and website management: updating design, visual content, copy, and product postings. 
  • Build a strong SEO/SEM strategy to drive website traffic using proven SEO optimization techniques, paid ads, and conversion copywriting. 
  • Optimize a lean marketing budget using analytics to measure success with all marketing initiatives.   
  • Assist in coordination of photoshoots to create beautiful lifestyle and catalogue content for our product line. 
  • Management and distribution of photo assets. 
  • Position is in office (not remote) 

Skills and Experience: 

  • 2+ years of relevant Marketing and Communications experience with a specific focus on digital graphics 
  • Experienced with Adobe InDesign, Illustrator, and Photoshop. 
  • Understanding of the latest trends and strategies for SEO and digital advertising. 
  • Working knowledge and understanding of all social media channels. 
  • Strong writing and content development skills. 
  • Works well in a collaborative team environment. 
  • A self-starter with exceptional initiative who can work well without supervision. 
  • Confident communicator 

If interested, we'd love to hear from you! Please submit your resume to and

Applicants will be assessed on work experience, skill set and potential compatibility with PAPER LABEL’s work ethic and culture. 

We thank all applicants for their interest; however, only short-listed candidates will be contacted for interviews.