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We are actively seeking a Digital Marketing professional to join our collaborative marketing team. As the Digital Marketing Specialist, you will develop and implement a digital B2C and B2B marketing plan that grows e-commerce sales and better connects us with our customers and community.   

Expected responsibilities may include but not limited to: 

  • Development and implementation of growth marketing strategies across all marketing platforms to maximize audience reach and potential for sales. 
  • Collaborate with a small marketing team to produce top-level social media channel engagement. 
  • Production of eye-catching and on-brand email campaigns that will encompass both B2C and B2B audiences. 
  • Shopify maintenance and website management: updating design, visual content, copy, and product postings. 
  • Build a strong SEO/SEM strategy to drive website traffic using proven SEO optimization techniques, paid ads, and conversion copywriting. 
  • Optimize a lean marketing budget using analytics to measure success with all marketing initiatives.   
  • Assist in coordination of photoshoots to create beautiful lifestyle and catalogue content for our product line. 
  • Management and distribution of photo assets. 
  • Position is in office (not remote) 

Skills and Experience: 

  • 2+ years of relevant Marketing and Communications experience with a specific focus on digital graphics 
  • Experienced with Adobe InDesign, Illustrator, and Photoshop. 
  • Understanding of the latest trends and strategies for SEO and digital advertising. 
  • Working knowledge and understanding of all social media channels. 
  • Strong writing and content development skills. 
  • Works well in a collaborative team environment. 
  • A self-starter with exceptional initiative who can work well without supervision. 
  • Confident communicator 


If interested, we'd love to hear from you! Please submit your resume to tdillon@paperlabel.ca and tlake@paperlabel.ca

Applicants will be assessed on work experience, skill set and potential compatibility with PAPER LABEL’s work ethic and culture. 

We thank all applicants for their interest; however, only short-listed candidates will be contacted for interviews.